By researching your market and analysing other websites in your niche, we’ll find out which local SEO keywords you should be targeting.
I’ll take a good look at what your local competitors are doing. That way we can develop a campaign that’s going to outsmart them!
I’ll optimize your web pages to ensure they meet the search engine’s stringent guidelines through our on page optimization process.
I’ll run a link building campaign of local citations to increase your website’s authority and boost your local SEO rankings.
The key starting point to any successful SEO campaign is planning and preparation. The more we know about your business, the better work we’ll be able to perform.
On our SEO discovery call we will:
To understand the current SEO situation in your industry, we perform an in-depth research and analysis process for your specific website.
We look for the “low hanging fruit” keyword ideas that other competitors may have missed, and we’ll also analyze the top ranking websites to see what keywords they’re actively targeting.
Then, we’ll select the keywords we suggest you target, based on our expertise and your business objectives.
Once we’ve finalised the best keywords to target for your campaign, we’ll jump on a video proposal call to go over our findings. Here, we’ll tell you exactly how we’re going to get your business onto the first page of Google.
It’s kick off time! The first thing we will do is run a comprehensive manual SEO audit on your site.
This is essential to ensure we’re not building your digital real estate on a weak foundation. Audit completed, it’s time to fix all of the problems we identified.
These optimizations may include:
The groundwork has been done, and just this first step will likely have had a huge positive effect across the entire site. Now, the work begins to increase the authority of your site. We do this in two ways; through improving and increasing the relevancy of the content, plus by developing an organic back-linking strategy.
Month in month out, our content and link building team will consistently:
SEO refers to the process of optimizing a website for search engines. This includes optimizing the site’s structure, content, and other elements to improve its ranking in search engine results pages (SERPs) for relevant keywords. Some common SEO techniques include optimizing meta tags, creating content that is keyword-rich and high-quality, and building backlinks to the site.
While SEO and paid ads are both effective ways to drive traffic to a website, SEO is the preferred method of driving organic traffic to a site because it offers higher ROI and better long term results.
SEO is the only way of building a long-term, sustainable source of traffic to a website. Because SEO performance is focused on improving the visibility and ranking of a website on Google and other search engines, it can help a website to continue to appear at the top of search engine results even after the initial SEO audit and page optimization has been completed.Another benefit of SEO is that it can help to establish a website’s credibility and authority. When your web pages appear at the top of search engine results, your site can be seen as more credible and trustworthy than websites that are only appearing through paid Google ads. In fact, 80% of Google users completely ignore the paid ads and head to the organic search results, meaning an SEO campaign is much more effective than an ad strategy. Finally, paid ads can be more expensive than SEO in the long run, especially for businesses that have a limited marketing budget or need to generate long term, sustainable traffic.